Illustrative example, 5 customer types, 1 study.
- In a hurry: 31%
- Wants quality: 26%
- Wants answers: 18%
- Checks the price: 15%
- Lost on the site: 10%
The problem
Your online shop doesn’t know who’s in front of it.
Every day someone walks into your online shop, looks at the products, compares them, gets all the way to the cart and leaves without buying. They had a question, a doubt, needed some advice. Right then. But all they find are pages that are the same for everyone, filters and a contact form. By the time someone replies, the sale is already lost.
How it works
How we work, from the start.
Monolait has two services: Monolait Sales, the AI for your online shop, and Monolait Marketing, the AI for your marketing team. First of all, though, we need to know your customers. That’s why we always start with a study, which we do together: it’s the foundation both of them work on.
First
We study your customers.
Monolait reads reviews, comments and what AI assistants say about you, and we check it. Out come your customer types. It’s always done, at the start.
Then
Monolait Sales welcomes whoever walks in.
It understands what type of customer they are from what they write or ask. On your site or with a QR code, by voice, in five languages.
That way
It takes them all the way to checkout.
It suggests the right thing and highlights what makes you different. With fast checkout, paying takes a single step.
Every time
Monolait learns from every conversation.
What customers ask updates the study. Monolait Marketing turns it into reports, dashboards and email campaigns.
Solutions
The study is the starting point. The rest is up to you.
Without the study, neither service knows who it’s talking to: that’s why it always comes first. Then you take what you need, or both. They also work on their own. Together, what customers ask in your online shop reaches your marketing team too.
Monolait Sales.
In a boutique, the best attention is kept for the best customers. Monolait Sales gives it to anyone who walks into your online shop.
- Understands who’s in front of it.Who’s in a hurry, who’s comparing, who’s looking for a gift: everyone gets their own offer.
- Sells what others don’t have.It highlights what makes you different, without badmouthing competitors.
- Speaks like you, everywhere.You choose the tone and the words. By voice, in five languages, and via QR code.
- Fast checkout.Payment in a single step: less time between choosing and buying.
- Your store and the conversations.Where purchases stall and what customers ask. You grant the access.
Monolait Marketing.
Monolait Marketing works alongside whoever runs your marketing, whether that’s a manager or you. You decide, the rest arrives ready.
- The dashboard.Customer types, competitors and conversations: all in one place, up to date.
- Where you’re ahead, where you’re behind.How you compare with competitors, based on public data. A confidential document.
- Email campaigns, already written.For your customers, with the reason behind every choice. You approve or discard.
- The monthly report.What changed, what works, what doesn’t. A ten-minute read.
- The comparison, every three months.Where you’re gaining ground on competitors and where you’re losing it.
Getting started
We take care of the rest.
We handle the technical side, and we stay with you until you can manage everything on your own.
We do it for you
We connect your online shop and set up Monolait.
If you switch platforms
If you ask, we’ll move you to Shopify ourselves.
Three months by your side
Help and support, until you can manage everything on your own.
To be clear
Three things we don’t do.
We work to increase them.
No crystal ball. We read what has already happened and what people are saying now, and use it to close more sales.
We verify them.
If we can’t show and prove a figure, we don’t write it. We always start from the data, and we do it with scientific rigour.
We understand who buys.
We work on public reviews and comments, on your store data and on Monolait Sales conversations, to understand what types of customers you have.
Privacy
Where the data ends up.
This applies to all of Monolait: the study, Monolait Sales and Monolait Marketing.
What we use
Competitors, reviews, comments
Public data only.
Your store data
You let us in.
In Europe
Everything runs on European servers, including the AI that answers.
- The study
- Monolait Sales
- Monolait Marketing
Always disclosed. Monolait Sales introduces itself as an AI, never as a person.
What we don’t do
Other websites
No tracking. We don’t follow anyone from one site to another. We care about customer types, not individual people.
Questions
Before you ask.
Why do we always start with the study?
Because without it, we don’t know who your customers are: Monolait Sales wouldn’t know what to offer to whom, and Monolait Marketing would have nothing to work on.
Can I take just one of the two services?
Yes. Monolait Sales and Monolait Marketing can be taken together or separately. The only thing you can’t skip is the study.
What data do you need?
Your online store data, and you’re the one who gives us access. For reviews, comments and competitors we only use what’s public.
What happens to what customers tell Monolait Sales?
First of all, it serves your study: that’s how it stays up to date. In aggregate form, together with conversations from other stores, it also helps improve Monolait Sales for everyone.
Does it work with my online shop?
Monolait connects to your online shop through your providers. With a QR code, Monolait Sales also works outside the website: in store, at trade fairs, on the packaging.
What if I resell products from different brands?
It works just the same. The study looks at what people say about your store, and Monolait Sales works on your catalogue whatever brands it contains: it knows what to offer to whom, and what you have that others don’t.
Does it talk to foreign customers?
Yes: Italian, English, German, French and Spanish, by voice too.
What happens after setup?
We launch it together. Then we look after you for three months: help and support with everything you need, until you can run it on your own.
How much does it cost?
It depends on what you choose. We’ll tell you the prices at our first meeting, before any commitment.
Half an hour to find out if it’s right for you.
Tell us about your business, and we’ll show you how Monolait would work in your case. You don’t need to prepare anything. In the end, you decide.